Creative and results-driven Marketing Specialist with extensive experience in media production and design. Skilled at developing and executing marketing activities within an established budget. Offers strong attention to detail and great communication skills. Significant ability to work and perform well in team environments.
FBD Partnership, LP.
Marketing Specialist - Digital Assets
2017 - present
Management of key relationships with vendors as well as internal and external stakeholders.
Creates a communication plan for brand management, content marketing, online, video, and print advertising, collateral development, and corporate website design and content.
Develops creative assets and coordinates cross-functional team efforts to deliver results within an established budget (such as Engineering Department, Operations, Human Resources, Domestic and International Sales Teams, and Executive Leadership Team).
Manages vendor relationships (ie-media and advertising).
Assumes design responsibilities for in-house marketing projects (videos, spec sheets, promotional materials, brochures, etc.), utilizing outside agencies and engineering department on smaller projects as needed.
Extensive collaboration with external agencies (Creative Civilization and Market8).
Develops and executes social media content and framework creation (e.g. blogs, photos, videos, contests, posts, design, etc.)
Manages and expands the organization’s website.
Develops internal and external (customer-specific) presentations and video content.
Maintains strong cross-functional relationships communicating appropriately at all levels of the organization.
FBD Partnership, LP.
Sales & Marketing Administrative Assistant
2016 - 2017
Tracked calendar, travel, expenses, and completion of tasks for Senior Vice President.
Managed weekly schedules and calendars for employees in the Sales and Marketing Departments.
Supported and planned customer visits, board meetings, offsite meetings, training sessions, and orientations for Sales, Marketing, and Senior Leadership Teams.
Scheduled domestic and international travel for employees and clients and prepared the appropriate expense reports.
American Association of Nurse Practitioners (AANP)
Educated an audience of 120 AANP National Conference attendees about social media and mobile apps through one-on-one interactive training sessions.
Conducted interviews with conference attendees for the conference’s social media platforms and website.
Rosenberg Sky Room
2014 - 2016
Developed and organized a range of large-scale events such as weddings, graduations, corporate meetings, and fundraisers, ranging from 50 to 800 attendees.
Created, edited, and updated original content for marketing and social media use.
Led audiovisual and lighting set up for the above-mentioned events.
San Antonio Stock Show & Rodeo
Grounds and Attractions Production Intern
Assisted the Grounds Attractions Manager with the management of attractions and grounds acts.
Prepared time-sensitive, confidential organizational materials, and schedules for performing artists.
Handled procurement, contracting, and payment of vendors and performers.
Adobe Creative Suite
Microsoft Office Suite
Attention to Detail
The University of Texas at San Antonio (UTSA)
Master of Arts in Communication (Organizational Communication) - 2017-2019
- 3.90 GPA
- High Pass - Defense of Dissertation and Comprehensive Exam
University of the Incarnate Word (UIW)
Bachelor of Arts in Communication, 2012-2016
Magna Cum Laude, Academic Scholarship, Monahan Media Studies Award for Production, Global Experience Travel Award
John Cabot University - Rome, Italy
Semester Abroad with a focus on Communication Arts and Religious Studies